You know that being active on social media can present a world of opportunity for your business, but oftentimes it can be a challenge to know where to begin. A Part-Time B2B Social Media Manager understands how to best inject social media into your sales and marketing strategies to help you achieve your sales and marketing goals.
It’s hard to succeed without a strategy.
Your Part-Time Social Media Manager
will create a social media strategy based
on the unique characteristics of your
audience, your goals and objectives,
and your timeframes.
Not every social media platform will be
right for your business. Your Part-Time
Social Media Manager will research to
find out where your ideal prospects,
current customers, and competitors are
active on social media.
Based on your social media strategy,
your Part-Time Social Media Manager
can create and manage accounts on any
social media platform, such as Twitter,
Facebook, LinkedIn, or Google+, and
create a communications strategy for all
of your content and platforms.
A great strategy doesn’t matter without
a commitment to execution. Your Part-
Time Social Media Manager will work to
ensure that your social media strategy is
executed and adjusted as needed on
a week to week basis.
Your Part-time Social Media Manager
will create and post updates, share
content, moderate comments, monitor
social media chatter, watch platforms for
information on your prospects, customers,
industry thought leaders and partners,
and engage with your fans.
Measurement matters. Your Part-Time
Social Media Manager will set detailed
social media goals and establish the
metrics required to help you measure
the success of your social media