Persuading Scientists: Marketing To The World’s Most Skeptical Audience – A Book Review Blog
“At its core, marketing is about creating value for something among a defined audience.” – Hamid Ghanadan Of course, I cannot call each book I
“At its core, marketing is about creating value for something among a defined audience.” – Hamid Ghanadan Of course, I cannot call each book I
In the ever-evolving world of sales, moving from being just ‘good’ to being great requires strategy, discipline and persistence and improving your sales professional skills.
As humans we know it is important for us to exercise to maintain our health, and the same is to be said about sales, completing
Over the two months I’ve been at VA Partners, I’m grateful to have had the opportunity to attend sales events (both online and in person)
For a startup doing B2B sales, identifying the right company and then person to target in that company to sell to is difficult, but there
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