Posts In: Content Marketing

Common Misconceptions of Inbound Marketing

Common Misconceptions of Inbound Marketing

There are many misconceptions when it comes to inbound marketing. Some believe that inbound marketing is unnecessary and that it doesn’t actually work, however it’s one of the most effective marketing tactics.

Here are some of the common misconceptions of inbound marketing:

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Writing Basics: How to Write for the Web

January 26, 2016 Marketing Tactics 0 Comments

In my last blog post I summarized a few of my favourite take aways from the Web Copywriting that Works course offered on Udemy. It was while taking this course that I was introduced to the book, Nicely Said – Writing for the Web with Style and Purpose by Nicole Fenton and Kate Kiefer Lee.

Here are my favourite tips from the book for how to write for the web.

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Web Copywriting that Works!

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Recently, I was introduced to Udemy. I highly recommend checking it out if you haven’t already. Udemy features a number of online courses on various subjects. This month I set a goal for myself to improve my copywriting skills for the web. This is a skill that is important for anyone that has an online presence.

I chose to take class called Web Copywriting that Works. In my opinion it is good for any skill level. For beginners you will find a plethora of useful information. For those with experience with copywriting for the web, it will be a good refresher and offers useful tips that you may not have been aware of.

I wanted to share with you a few of my favourite take-aways from the course in hopes that you will also benefit and become better writers.

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Useful Sales & Marketing Resources for 2016

Useful Sales & Marketing Resources for 2016

At VA Partners, we pride ourselves on creating quality content for our customers, newsletter subscribers and regular visitors to our blog. Since the new year is the perfect time to set goals for your growing business, we have created this list of useful sales and marketing resources for 2016. Please feel free to download our white papers to help you think of goals, create a plan and then execute.

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7 Ways to Fine Tune Your Website for 2016

7 Ways to Fine Tune Your Website for 2016

With 2016 quickly approaching, it’s time to set a few New Year’s resolutions. However, unlike previous years, it’s time to actually put your ideas and goals into action. From a business perspective, this can be a fresh start and a way to check off a few things that are on your to-do list.

Here are 7 ways to fine tune your website for 2016 in hopes of generating new business.

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