A social media plan is essential for any modern business.
According to Social Media Today, 78% of people say a companies’ social media posts influence their purchasing decisions, and social media has a 100% higher lead-to-close rate than outbound methods.
Not only can social media bring new leads, businesses can use social media to stay in touch with leads during the sales process.
Not all social networks may be relevant to all companies and businesses don’t necessarily need to be on every major social network; however, it’s still a good idea to create accounts as placeholders to prevent someone else from taking the username.
If you’re a new business, below is a list of the top social networks you should register your business on.
Top Social Networks
Blogging and Content
Videos and Live Streaming
Even if your business isn’t planning on being active on all these social networks, it’s still a good idea to register your handle and quickly brand the account page and fill out the bio in case a potential customer or partner searches for you there. In addition, this gives you an extra link back to your company website. To a guide to get started on how to sign-up for these social media platforms.
What other social networks would you include on this list? Send us a tweet @vapartners to let us know.
