How to Properly Use Yoast to SEO Your Blog Posts

Innovation Factory

Posting blogs on your company website will get you pageviews from regulars or people who know how to find you. However, it's important to utilize Search Engine Optimization (SEO) to help facilitate more traffic to your website through search engines like Google or Bing. At VA Partners, we use a plugin from Yoast to help us properly SEO our blogs, using WordPress. If you aren’t familiar with WordPress, here are some ways that it can benefit your business.

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The RFP – A Sales Opportunity?

rfp RFPs (Request for Proposals) are not something any sales person looks forward to. They are often time tedious, repetitive, long, full of a significant amount of legalese and in many cases do not allow the responder to properly highlight why their solution would be the best fit for the issuer. That being said, in some cases they are simply a necessity of the sales process. This blog will provide a few suggestions on how to best influence and respond to an RFP to increase your chances of differentiating your product or solution. Read More…

3 Takeaways From the First Sales Hacker Toronto Series Meetup

Innovation Factory

On July 8th, I attended the first Sales Hacker Series Meetup held at The Lab on Queen St. West.  The event was presented by Sales Hacker & Third Core and focused on hacking Lead Generation and List Building for sales.  The event was extremely well attended with tons of sales people from all over Toronto and GTA, and for the first Sales Hacker event held outside of San Francisco or New York, I definitely think the Toronto crowd showed that there is an insane amount of talent north of the border.
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