Top 10 Blogs on B2B Sales for 2014

Sales Success

Part of our advocacy at VA Partners is to become a great resource not only for our clients, but for startups and other growing firms. Our extensive experience as a provider of part-time B2B sales and marketing services has allowed us to accumulate valuable knowledge on the best practices in the business. For our year-end review, we are counting down the top 10 viewed B2B sales blogs of 2014.

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SEO For Startups: 5 More Free Tools To Get You Started

seo for startupsFor startups with a limited marketing budget, being found through search engines is one of the most cost effective ways to generate leads. If you are producing helpful content such as blog posts or guides to help potential customers, you of course want prospects to start finding these materials through social media, your company newsletter and of course, through Google search.

In a previous blog post, we listed 4 free, basic SEO tools that every WordPress website should have. In this blog post, we list 5 more free tools that help with SEO for startups.

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Improving Sales Results When Selling a Commoditized Product or Service

Improving Sales Results

There are very few B2B products or services that are truly unique and stand-alone. In many cases, it is the opposite, the product or service being sold is a commodity , has many competitors and is easy to find. So if you are selling a B2B commoditized product or service, how do you improve your chances of sales success? Take these 7 tips into consideration for improving your sales results.

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How to Get the Sales Team Using Your CRM

December 9, 2014 Sales Strategy 0 Comments

CRM

Last week at the Innovation Factory Peer2Peer the Executive Director, David Carter presented on the Pipeline and CRM. If you are not using a CRM for your business then you are wasting part of your sales and marketing effort. In the past, CRMs needed to be installed on a central server or PC and required lots of customization. Today, there are dozens of versions that work in the cloud and are very easy to use and configure. The biggest issue is often getting your sales team members to use the system.

This blog will highlight a few of the ways to make sure your team is using the CRM, not just as you roll it out, but also over time.

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How to Improve Your SEO with Moz

MOZ

There are a number of tools we use on a daily basis, but one of our favourites is Moz. We use Moz to monitor our client’s websites as well as our own. It’s a useful tool to make sure that we are being seen by search engines and found by potential clients.

What is Moz?

Moz is an online tool that helps improve your SEO, by showing you areas of your website that can be improved to enhance visibility. The tool allows you to easily fix broken links and see how your keywords are stacking up against your competitors. If you want to try Moz out, there is a free 30-day trial available. If you like what you see, you can then purchase a subscription based on your needs. There are a number of different plans available.

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